JdC Garden Trends 2022

All Sessions

Mar 29Mar 30Mar 31
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Mar 29, 2022
12:30 PM - 1:15 PM
Salle de conférence - Hall 1

Opening conference : "The new consumer: new rural and new urban. How can retail adapt its strategy...

Moderated by Yves Puget, Editorial Director of LSA, accompanied by Guillaume Darrasse, Managing Director of Invivo Retail, and Christian Raisson, co-founder and co-CEO of Mano Mano. As an introduction, a presentation of the profile of the new consumers, by Manuel Rucar (Chlorosphere trend agency).
GD
Guillaume Darrasse
Invivo Retail
Directeur Général
YP
Yves Puget
LSA
Directeur de la rédaction
CR
Christian Raisson
Mano Mano
Co-fondateur et co-CEO
MR
Manuel Rucar
Cabinet de tendances Chlorosphère
Tendanceur
Mar 29, 2022
3:00 PM - 3:15 PM
Salle de conférence - Hall 1

10 products in 10 minutes

The principle? Each exhibitor has 60 seconds to present its flagship product! 60 seconds to convince in a good mood, through humorous, zany and even offbeat presentations...
Mar 29, 2022
5:00 PM - 6:00 PM
Salle de conférence - Hall 1

Garden Collection Award

By rewarding the best products from exhibitors, the Collections Awards highlight the nuggets of tomorrow. These trophies stimulate and promote the innovations of garden suppliers and strengthen the relationship between distributors and exhibiting suppliers. Our 2022 partners: GAMM VERT for " SELF-PRODUCED GARDEN AWARD", SYSTÈME U for " GREEN & SMART GARDEN AWARD ", and TRUFFAUT for "URBAN GARDEN AWARD ". Awards ceremony for the Collections, hosted by Carole Tolila, co-presenter of the famous gardening French TV programme "Silence, ça pousse".
CT
Carole Tolila
Silence, ça pousse !
Co-présentatrice de l’émission
Mar 30, 2022
11:00 AM - 11:30 AM
Salle de conférence - Hall 1

Market conference: Insights and market data for the year 2021 by GfK

Agathe Gros, senior consultant in the Market Insights department and specialist in the GfK garden markets will share insights from the latest garden market data.
AG
Agathe Gros
GfK
Consultante senior Market Insights
Mar 30, 2022
12:00 PM - 12:30 PM
Salle de conférence - Hall 1

Trends Conference: Trends 2023: what collections to expect next year?

The garden market is evolving, and so are its customers! Will your brand or brands be in the spirit of the 2023 trends? Let's take a look at the consumption and styles that are coming next year. How to talk about gardens in 2023? How to seduce the consumer who has an increasingly digitalized shopping path? Let's find out with our trendsetter, Manuel Rucar, who will review the main phenomena to be anticipated today.
MR
Manuel Rucar
Cabinet de tendances Chlorosphère
Tendanceur
Mar 30, 2022
2:00 PM - 2:30 PM
Place de Village Verte - Hall 2
Online

10 products in 10 minutes

The principle? Each exhibitor has 60 seconds to present its flagship product! 60 seconds to convince in a good mood, through humorous, zany and even offbeat presentations...
Mar 30, 2022
3:00 PM - 3:30 PM
Salle de conférence - Hall 1
Online

Market conference : « After the boom of 2020, what is the garden balance sheet for 2021? »

Hosted by Thierry Courant, PromoJardin President and by Nicolas Toran, PromoJardin Vice-President
Mar 31, 2022
11:00 AM - 11:30 AM
Salle de conférence - Hall 1
Online

Special conference for Garden Centers : How to pace and animate your shelves in 2022?

Let's take a look at the major events that will punctuate the year and how to boost sales on the shelf. What are the topics that drive traffic? What are the hooks to use to reach customers? Which products should be highlighted? Through a 2022 strategic calendar, discover how to best plan your year. In addition, discover a new tool dedicated to points of sale: the 2022 collection guide which outlines all the collections to be handled during the year. Link to the 2022/23 collections guide for independent garden centers : https://digiflor.fr/inspirations/16
MR
Manuel Rucar
Cabinet de tendances Chlorosphère
Tendanceur

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